May 24, 2017

How to Leverage User-Generated Content in Your Marketing Strategy

These days, the phrase “content is king” still holds true (to an extent). But the rules surrounding content production as well as our understanding of it […]
May 23, 2017

9 Inbound Marketing Stats You Need to Know in 2017 [New Data]

The inbound movement has always been about one thing: being relevant and truly helpful to your audience. This approach shouldn’t change, but as technology and internal […]
May 23, 2017

Clips 101: How to Use Apple’s New Camera App

Marketers and readers agree — videos and social media make up the next great frontier of content marketing and distribution. The harder question to answer: How […]
May 22, 2017

How to Differentiate Your Agency by Applying a Planning Approach

“Be useful. Be different. Be consistent.”  These are the markers DigitasLBi Chief Strategy Officer, Fern Miller, puts down as her starting points for differentiating her agency brand. And […]