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August 14, 2017

Why the "Pivot to Video" Is Misguided

When I read that the average American spends five-and-a-half hours per day watching video content, I scoffed — because between video explainers on Facebook, Game of […]
August 11, 2017

The 5 Best Messaging Apps for Marketing in 2017

Remember only being able to send 1,000 texts each month? My mom definitely remembers our phone bills when I doubled that amount every week in middle […]
August 11, 2017

How to Create Compelling Content as an Amateur Writer: 7 Frameworks to Try

Just over a year ago, my business partner and I bet the future and success of our company on content marketing. We dismissed our sales team […]
August 10, 2017

How to Write a Press Release [Free 2017 Press Release Template + Example]

When it comes to content, sometimes old school can be a good thing (namely, when it comes to old school rap or Throwback Thursday on Instagram). But […]