Last week, one of my colleagues stumbled across a list of marketing influencers and shared it in our team’s Slack channel. It didn’t take long for someone to comment that barely one-fourth of the experts featured in the article were women.
These types of influencer round-ups are all over the web, but very few of them highlight more than a small handful of female leaders. This lack of inclusion is nothing new, but it got us thinking: Why not put together a list of awesome female influencers to inspire future, more inclusive round-up posts?
So here it is: a list of powerful influencers in the growth and marketing space who just so happen to be women. We hope this inspires you to recognize more women in your influencer posts, and expand your social networks beyond the expected sphere of male founders.
Before we jump in, it’s important to note that this list is by no means exhaustive. These influencers were suggested by members of our team, and we encourage you to keep the conversation going on Twitter. Tweet at us to share a female leader — big or small — who inspires you.
Tiffany is a growth marketing consultant, international speaker, and founder of Flowjo.co.
Christina is the founder of LuxeLife Media Inc., and was the Director of Public Relations for global fashion brand, Akademiks.
Crystal is a technology marketing strategist, professional speaker, and author of two books, One Tech Action and The Social Media Why. Her clients include Fortune 500 companies like Microsoft, Berkshire Hathaway, and General Electric.
Bozoma is the Chief Brand Officer at Uber. She was also Head of Global Consumer Marketing for Apple Music and iTunes.
Annie is the founder of Annielytics, a boutique marketing agency that specializes in web analytics, data visualization, and SEO.
Janet is the Director of Marketing at Customer.io, a curator at A Song A Day, and has written for publications including 99U, Fast Company, The Next Web, Business Insider, and Lifehacker.
Jes is the founder and Managing Director at marketHER.org, and helps drive organic growth for B2B tech companies, including InVision and Contently.
Val is a email strategist and copywriter, and helps B2C businesses focused on MRR increase conversions through email. She has been featured in the Huffington Post, Fast Company, and Teachable.
Alex is the Senior Manager, Global Content Marketing, LinkedIn. IBM named her one of seven women who are reshaping digital marketing, and TopRank Marketing included her on its 2017 list of “50 Influential Women in Digital Marketing.”
Purna is the Senior Manager of Global Engagement at Microsoft, a keynote speaker, and a columnist for Search Engine Land and Moz. She was ranked by PPC Hero in 2016 as the #1 Most Influential PPC expert in the world.
Kimberly is the founder and Executive Director of Black Girls Code.
Henneke is the founder of Enchanting Marketing, the author of two books about writing and blogging, and a regular contributor to marketing blogs like KISSmetrics and Copyblogger.
Rita is the founder of Anda Pa’l and a marketer, author, and designer. She was also the Marketing Director at Zillow.
Hila is VP Retention and Experiments at Acorns. She was also a PM Growth professional at Growthhackers, and won the 2017 Hero Award and the 2016 Einstein Award.
Ginny is the Director of Platform at NextView Ventures.
Laura is the co-founder and CEO of Code2040. She was also a Senior Policy Advisor for the White House Office of Science and Technology Policy.
Ellie is the Chief Marketing Officer at Crayon. She was also the VP of Marketing at Toast.
Meghan is the VP of Marketing at HubSpot, and the host of The Growth Show. Meghan is also an advisor at Evertrue, Help Scout and United Way.
Amrita is the VP of Marketing at CrowdRiff.
Stella is a Product Marketing Lead for Trello, and was previously VP of Marketing at Trello.
Gigi is a Marketing Content Manager at Strikingly, a weekly Inbound.org contributor, and a Social Media Content Creator.
Mathilde is co-founder and CEO of Front App, which is currently used by Tesla, Cisco, Dropbox, and Inside.com, as well as thousands of other customers.
Andrea is the founder of Frameplay Consulting LLC, and an Innovation Consultant at Frameplay.
Beverly is the VP of Social Strategy at MGM Resorts International. She was also the Head of Social Marketing at Yahoo, and delivered record-breaking digital and social engagement results for the 54th Grammy Awards.
Dyan is a Growth Marketing Manager at LevelUp, as well as a Venture Coach at IDEA: Northeastern University’s Venture Accelerator.
Luvvie wrote the New York Time’s bestseller, I’m Judging You. She has also spoken at Google and curated Essence’s Woke 100 list.
Michelle is Vice President of Marketing at Amplitude Analytics. She was also the Director of Demand Generation at Okta.
Alicia is the Growth Marketing Manager at Amplitude Analytics.
LaSandra is the Head of Integrated Digital Marketing at NVIDIA. She’s been named top 50 Influential Digital Marketers by Top Rank Marketing Blog, and Top 40 Digital Strategists by Online Marketing Institute.
Shama is the founder and CEO of Zen Media, a keynote speaker, a bestselling author, and a media correspondent. She was voted Top 30 Under 30 by Inc. Magazine and Forbes.
Kathryn is the founder and Managing Director of digitalundivided (DID). She received the Champion of Change Award from the White House and was featured in Marie Claire’s 10 Women to Watch.
Veronica is the Manager of Consumer Experience, Digital Marketing at The J.M. Smucker Company. She was also the Account Director at Brand Networks.
Pam is a marketing consultant, keynote speaker, and author. Her work has appeared in publications including the Guardian, the Huffington Post, Content Marketing Institute, and others, and she wrote the book Global Content Marketing.
Marie owns Marie Haynes Consulting Inc. She’s also a contributor to Search Engine Watch and Moz, and a regular speaker at Pubcon, SMX, and other conferences.
Joy Hawkins is the owner of Sterling Sky, a Google Top Contributor, and often speaks at various search engine marketing conferences such as SMX & LocalU.
Aleyda is an international SEO consultant, speaker, and author. She has written for Search Engine Land, State of Digital, and Moz, and is the author of the SEO book, SEO. Las Claves Esenciales.
Laura is an SEO consultant, and has worked with brands including Red Bull, several Microsoft, Yahoo and AOL entertainment and lifestyle properties, Netflix, Icelandair, Nylon Magazine and others.
Ann is the founder of MyBlogU.com, and is a freelance SEO consultant.
Emily Grossman is the Director of App Strategy at MobileMoxie, and has spoken about mobile application marketing at national and international conferences.
Rhea Drysdale is the Chief Executive Officer of Outspoken Media. She has also worked in-house with a startup, Fortune 1000, and multi-channel retailer.
Amanda is the founder of Happii, and a marketing consultant who specializes in product launch campaigns for new and emerging brands. She was voted Business Insider’s 30 under 30 Women in Technology.
Ada is the founder and COO at Notejoy, as well as a startup advisor.
Adelyn is co-founder and Head of Marketing at TOPBOTS, a growth advisor, and a contributor at Forbes.
Mari Smith is a social media consultant, keynote speaker, co-author of Facebook Marketing: An Hour a Day, author of The New Relationship Marketing, and contributor at Social Media Examiner. Forbes named her one of the Top 10 Social Media Power Influencers four years in a row.
Gina is VP of Growth and Marketing at Duolingo, and founder of Global Ginga.
Source: New feed