February 27, 2018

How to Do A/B Testing: A Checklist You'll Want to Bookmark

When marketers like us create landing pages, write email copy, or design call-to-action buttons, it can be tempting to use our intuition to predict what will […]
February 26, 2018

I Tried Five Morning Routines So You Don't Have To. Here's What Works.

I’m not a morning person. My morning consists of waking up as late as possible and feeling personally victimized by my alarm clock. And no matter […]
February 26, 2018

How to Create an Ebook From Start to Finish [Free Ebook Templates]

At age 11, I dreamed of being an editor at a major magazine. I even put together my first publication, Teen Scene Magazine, using colored construction […]
February 23, 2018

6 Ways Marketing Content Can Support a Customer Service Team

“Hold on, let me just confirm the solution for you,” the service rep responds as she scrambles to look up the answer to a customer’s question. […]
February 23, 2018

Emotional Intelligence is the Key to Career Growth [Video]

Source: New feed
February 22, 2018

Your Email Strategy Needs a Facebook Messenger Strategy

As of late, it feels like an arms race between email marketing or Messenger marketing. A world where marketers have to pick: the workhorse of today […]
February 22, 2018

How to Manage Your Entire Marketing Budget [Free Budget Tracker Templates]

Here’s a hypothetical for you: Let’s say your company has decided to invest in a website redesign so you can improve lead generation, and you’re responsible […]
February 21, 2018

Think Twitter Automation Is the Answer? Think Again.

Twitter announced today that it will impose major restrictions on the use of automation and bulk-tweeting tools. It’s the latest in a series of moves by […]
February 21, 2018

15 Marketing Job Titles For the Skill Sets You Want at Your Company

There are some weird job titles cropping up across the globe, and I bet you’ll never guess what the most popular one was in the U.S. […]
February 20, 2018

This Simple Diagram Will Help You Tell Better Brand Stories

Tell someone to write a poem, and chances are, they’ll freeze up. Tell someone to write a haiku, however, and we bet they’ll bang one out […]
February 20, 2018

How to Create Infographics in Under an Hour [15 Free Infographic Templates]

Wouldn’t it be great if creating infographics was as simple as writing regular ol’ text-based blog posts? Unfortunately, the reality is that making visual content like […]
February 19, 2018

We Read 9 Self-Help Books So You Don’t Have To

This summer, I decided to really give the whole “be-present-in-the-moment” thing a shot. I wanted to take this seriously, so I decided to check out a […]