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Look who made SA’s top 10 social media personalities

An in-depth research done by the Inside Man Media team, on who has a wider reach from South Africa’s social media personalities. The list includes industry key players from sport, music and entertainment, politics, and the media.

We’ve done a social media analytics report on their social influence via the “Klout Score”. A Klout score is a statistical value between 1 and 100. News organisations commonly rank 80 – 99, however, there aren’t any recorded accounts with a 100 Klout score ranking.

Have a look on the social media personalities below and share your views.

  1. Bonang Matheba (Radio and Television Personality)


Klout Score: 77

Twitter: 1.47 million Followers

Facebook: 792K Likes

Instagram: 793K Followers

  1. Candice Swanepoel (Supermodel)


Klout Score: 80

Twitter: 1.28 million Followers

Facebook: 68K Likes

Instagram: 8.3 million Followers

8. Gareth Cliff (Radio Guru)

gareth cliff

Klout Score: 80

Twitter: 1.31 million Followers

Facebook: 553K Likes

Instagram: 38.8K Followers

7. Caspar Lee (YouTube Personality)

caspar lee

Klout Score: 80

Twitter: 3.43 million Followers

Facebook: 1.5 million Likes

Instagram: 3.8 million Followers

  1. DJ Fresh SA (Dj and Radio Personality)

dj fresh

Klout Score: 81

Twitter: 1.17 million Followers

Facebook: 365K Likes

Instagram: 109K Followers

  1. Graeme Smith (Former SA Cricket Captain)


Klout Score: 82

Twitter: 1 million Followers

Facebook: 153K Likes

Instagram: 99.6K Followers

  1. Trevor Noah (Comedian and TV Personality)


Klout Score: 82

Twitter: 3.16 million Followers

Facebook: 3 million Likes

Instagram: 765K Followers

  1. Seether (Musician/Band)


Klout Score: 83

Twitter: 251K Followers

Facebook: 3.9 million Likes

Instagram: 73.1K Followers

  1. Ab de Villiers (SA ODI Cricket Captain)


Klout Score: 83

Twitter: 3.3 million Followers

Facebook: 1.27 million Likes

Instagram: 820K Followers

  1. Troye Sivan (Musician/Actor – Spud)


Klout Score: 84

Twitter: 3.6 million Followers

Facebook: 1.99 million Likes

Instagram: 3.6 million Followers

“Influence is the ability to drive action. When you share something on social media or in real life and people respond, that’s influence. The more influential you are, the higher your Klout Score. The Klout Score isn’t the average of your influence across all your networks, it’s the accumulation.” – Klout.

The average Klout Score is 40. Social Media users with a score of 63 are in the top 5% of all users.

InsideMan Digital Media Team

@brianmawdsley – Klout Score: 73

@LobzMarele – Klout Score: 61

@PippaTuckwell – Klout Score: 67

What is your Klout Score? Comment it below, and we can help you set it up.


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