Google Display Advertising

By earning the Google Ads Display Certification, Google recognizes your ability to:

• Translate a vision for online marketing into a coherent digital marketing strategy
• Develop a Google Display strategy with wider company marketing plans
• Generate a plan to increase awareness, consideration, action and retention using Google Display
• Develop a plan to reach new and existing customers with Google Display Audiences
• Ensure Display marketing plan is in alignment with digital marketing budget